urban journey A/W 10 - PRAMA by PRATIMA PANDEY

Pratima Pandey is a NIFT (New Delhi) post-graduate in Fashion design. The label “Prama by Pratima Pandey” at New Delhi specializes in fusion garb with Indian Sensibility. The emphasis of the label is on the natural fabric and natural dying techniques also designing for a cause by encouraging Craftsmanship and sustainability. 

 This A/W’10 a Gift to those Who Contemplate the Wonders of Cities and the Marvels of Travelling which is often simply referred today as the -"urban Journey". 

A clean classic look against the backdrop of a modern day mover who is moving along and capturing what one likes along the way… in its geometry and minimalistic way. The prêt women’s wear line resorts to techniques of reconstruction using riveting, razor tucks and color blocking. Simple structured garments superimposed with Chikankari to demonstrate new associations.